Entries Tagged as 'New Products'

The Difference Between a Good Analyst and a Great Analyst

I came across this piece from Quandl and it got me thinking about about politics and experts and analysts. Quandl is a data site that offers information on thousands of stocks, with historical data going back decades and futures data to help you forecast trends. They created this graphic to help novice analysts get ahead in the industry.
the Difference Between a Good and a Great Analyst

I love to talk politics. My dad and I conversed and analysed and argued about the Vietnam War and every other thing that was worth discussing. Sometimes they were heated. College was a disappointment. I thought there were would be more conversations in depth much like the ones between dad and me. Sadly, that only occurred in the classroom … infrequently. In my adult life, once in a while there is a conversation I look back on with fondness. Those conversations  with new friends or in depth conversations over a fine dinner. Today, it is hard to have conversations when each participant is holding on to biases and attaching their ego to those opinions.

I want to have conversations with great analysts.

When I was a broker, I made the most money for my clients when I could analyse the facts, and draw conclusions from those facts that were outside the norm. If you saw The Big Short you saw great analysts reach conclusions that were farseeing. The consequences of their conclusions were far reaching.made them huge piles of money.

It is one thing to develop a story about the future of Germany or Cuba if you are a citizen, another thing altogether to draw the conclusion that being Jewish in Germany is existential; it is another thing to be Cuban and realize that the door to Spain is the only escape and it will close soon.

To stand in a place and observe that a country that spends more than it takes in and builds up debt to the point that they can barely pay the interest is a good analyst. To be a great analyst it takes courage to conclude that this cannot stand and it’s time to leave.

Great analysts tell stories that are believable and motivate others to take action. Strive to become a great analyst.

Get Mobile: 5 Moblie Marketing Tips to Boost Revenue Fast

Get Mobile: 5 Moblie Marketing Tips

Get Mobile: 5 Moblie Marketing Tips

Have you been struggling to increase your revenue from Internet marketing? If so, it might be because your notion of what going online means is no longer really valid. Mobile marketing stats reports that just about two out of every three Americans have a smart phone. Even more interesting for mobile marketers is the fact that an increasing number of these people use their phone as their primary or even their only access to the Internet. Even when consumers do have access to desktops and laptops, Google’s research indicates that mobile use is more strongly associated with an immediate intent to purchase then traditional Internet use. This means that businesses who want to rapidly increase revenue from Internet marketing cannot afford to ignore mobile solutions.

Five Mobile Marketing Action Tips

It’s well established that businesses need to pursue mobile marketing to keep growing online. To understand how to use mobile to grow your own revenues rapidly, consider these five tips that might work for your business.

  1. Make Your Website Friendly to Mobile Visitors

This might seem obvious, but many company websites still don’t look right or function well on small and handheld devices.The first thing your business needs is a responsive website or a mobile app that visitors can access when they’re on the phone or other mobile device. Mobile web surfers are even more notoriously impatient than folks who use desktops and laptops. Make sure your Internet platform can accommodate smaller screens and function well on phones.

  1. Make Mobile Signups Easy

Marketers can use new technologies like short codes to make it easy for prospects to sign up for newsletters or special offers. With short codes, consumers can sign up to a list simply by replying to a text with a special code. This reply signals the consumer’s interest and gives the business permission to keep communicating. Many businesses offer incentives, like discount coupons, to attract more signups.

  1. Automate Marketing Campaigns

With the right software, businesses can deploy highly targeted marketing campaigns to different targeted market segments. For example, marketing automation can base promotions upon recent purchases, website activity, or demographics. If a customer left your website without paying for their shopping cart, texting them a 10 percent off or free shipping coupon might get them to go back and complete their purchase. If another customer just purchased a jogging stroller, perhaps she would also appreciate a discount on jogging shoes.

  1. Enhance Social Media

It’s always helpful to make mobile content as socially friendly as possible. To move beyond normal icons for likes and shares, some businesses have used in-store QR codes to allow customers to like and share products easily with their smart phones. As an incentive, the business can offer to text back an automatic promotional discount on that item. This gives consumers both an extra incentive to buy and an incentive to share socially.

  1. Allow Customers to Book Online

When consumers are actually out on the streets, they are more likely to patronize your brick and mortar business. Hairdressers, dentists, and restaurants are just some examples of businesses that can benefit from allowing last-minute, real-time bookings. For example, a business could either allow a consumer to request a time or have a way to display available openings that consumers can choose from. Knowing that you can fit them in, gives customers, clients, or patients an extra incentive to do business with you.

Get More Action Tips to Use Mobile Marketing to Boost Your Business

These five tips are actionable and affordable for most businesses. However, they barely scrape the surface of the ways that a company like Trumpia can help you grow your business with mobile marketing online.

Author Biography

Sophorn Chhay

Sophorn is an inbound marketer specializing in attracting targeted visitors and generating sales qualified leads. Through Trumpia’s SMS marketing automation solution he helps businesses and organizations communicate effectively with their customers or members. Trumpia is offering a free Mobile Marketing Success Kit so don’t forget to grab your free copy.

Equipment Telematics

 equipment telematics

Slowly, clipboards are giving way to tablets and smart phones as more construction companies adopt equipment telematics. (Copyright: ndoeljindoel / 123RF Stock Photo)

Modern construction equipment and machinery now includes advanced technology for optimizing safety, efficiency and more; It’s called equipment telematics, and by using it you can remotely track information about your equipment.

The information you collect using equipment telematics helps improve machine utilization, reduces fuel and energy consumption, and even lessens the need for frequent maintenance and lengthy repair schedules.

James White has more about the new machine to machine wireless technology for construction.

Lara Logan Was Back On CBS

Jack Ma brought Alibaba to the U.S. – Lara Logan spoke with the founder who took $50,000 in seed money and created a company valued at $231 billion. Watch it now.

Twitch’s Effect on the Tech Titans

Loading the player…

If you’re not familiar with Twitch, it is a video game playing business that attracts 55 million unique viewers a month. That’s enough viewers to put it among the 15 most heavily trafficked websites in the world.

So what exactly is Twitch and why did Amazon.com Inc. (NASDAQ:AMZN) shell out close to $1 billion to buy this company? Here is my take, young men’s eyeballs. Young men are some of the hardest demographics to track for advertisers. The combination of Amazon and Twitch could be a killer combination for Amazon to sell products to this particular demographic.

So how does Twitch make money? The company shares its advertising revenue with people who broadcast over its service. While the audiences for some broadcasters are so small they make little money, on the other side of the coin, some broadcasters are said to earn over six figures a year.

After making the deal with Twitch, Jeff Bezos, the chief executive of Amazon, said in a statement, “Broadcasting and watching gameplay is a global phenomenon, and Twitch has built a platform that brings together tens of millions of people who watch billions of minutes of games each month.”

For many people over 40, watching gameplay or playing video games on a consul or computer is not in their genes. However, in the hard-to-reach demographics of young males, this could be a fantastic deal for Amazon. At peak viewing times, Twitch rivals many leading cable networks including MTV, Comedy Central and MSNBC.

Amazon’s business model is ever-expanding, taking in all kinds of different platforms to change and to market products. The move into video gaming/entertainment is new and could help sell more products, but I think the bigger picture for Amazon is in entertainment and advertising.

In my opinion, this is an excellent move for Amazon.com Inc. (NASDAQ:AMZN), who beat out Google Inc. (NASDAQ:GOOG) for this video gaming/watching/playing company. That leads me to another question, is Google losing its mojo and on the decline?

Technically, while the trend is still positive for Google, at the moment it looks like it has run out of steam. Amazon on the other hand has actually increased its acceleration on the upside, especially with today’s announced purchase of Twitch.

Amazon has huge ambitions for the Twitch platform and while they say they won’t change the platform dramatically, you can bet they will tweak it here and there.

Maybe Amazon’s new tagline should be “Game On”.

The Democratization of Capital Raising

Bob Sargent had worked for Computer Tech for ten years. The company  has flourished and its stock soared. Billions were raked-in and employees were experiencing outside-gains in their 401Ks stuffed with Computer Tech stock. But Bob was feeling confined to their corporate daily duties.

No matter how many times management had praised him, “Bob, there will always be a place for you at Computer Tech.”, Bob knew that he would not be fulfilled by his mundane duties.   He had aspirations and dreams for his own product he has been developing with several other coworkers.They enjoyed the stability and security of a corporate job but it lacked the creativity and self-fulfillment.

That’s why Bob and a group of fellow Computer Tech friends built a prototype piece of hardware that would change the world as he knew it. Well, that’s an exaggeration, but it was a nifty piece of hardware. The group had prepared a business plan and maxed out their funding sources to get to this point. They each had established relationships with banks, but quickly found out the banks would not let go of their money. Each bank was fearful of the economy and just couldn’t take a chance on a startup. Besides there were all those maxed credit cards.

They had romanced Venture Capitalists (VCs) and were due to hear today if they were going to get the money they desperately needed.

“Hey, Bob, phone call on line 2.”

“Bob, its George Went here. Bob, I’m calling to tell you our investors made a decision. We are not going to be funding your company.”

“What is the stumbling block George?”

“Bob, it’s the same problem we’ve talked about. The board doesn’t believe you can build the product that cheaply. If you do, they think your customers will think it shoddy. If you build it more expensively, we don’t think you can meet minimum margins needed by our investors. I’m sorry, Bob.”

At the annual block party, the residents on 32nd Avenue gathered once again around Joe’s pool, and sipped their favorite beverages on this 90 degree day. Bob Sargent was sitting on the bottom, feeling like his dreams of pursuing his own company have been drowned by VCs. Bob was breathing and thinking, “What are we going to do now? I know we can make the product and still make a great margin. All our families are depending on us. We are tapped out and I can’t touch my 401k. What are we going to do? I wish there was a way.”

After a while Bob came up to the surface to join the party. As he emerged from the pool, and grabbed a beer, young 19 year old Beatty, leaned in close. “I saw you in the pool and heard the VCs turned you down. You are probably feeling hopeless right now. I have just one word of advice for you.” Beatty leaned in even closer and in a conspiratorial voice whispered “Crowdfunding!”

Spreading the Opportunity

Crowdfunding is the collection of capital from “the crowd,” traditionally a large group of people who pool their money to support efforts initiated by other people or organizations. Reward Crowdfunding is available today, while equity crowdfunding is still pending while the SEC releases the final rules.

Project creators typically create “…a profile containing a short video, an introduction to their project, the amount of money sought, a list of rewards per donation, and some images to elaborate.” The hope is the video goes viral. Once the project receives 25% to 40% of the goal, the project often crosses a threshold and non-related or “professional” investors step up. The percentage of the funding achieved is a good indicator to these non-related “professional” investors if the idea has achieved proof of concept.

  shutterstock_123710611
  The Statue of Liberty

Crowdfunding, historically, is huge. The Statue of Liberty is a great example that small amounts of funding were contributed for the cost of the base of the lady. Also compare this new way of venture capital investing to the printing of the Guttenberg Bible which was the first major book printed in the West using movable type. It marked the start of the “Gutenberg Revolution” and the age of the printed book in the West.

Prior to the printing of the Bible in 1450, there were only a few Bibles, they were laborious to produce, but owned only by the churches and interpreted by the elites of the church. After the Guttenberg Bible was printed, in theory everyone could have their own Bible and interpret the words for themselves.

Untitled1

vellum copy of the Gutenberg Bible owned by the U.S. Library of Congress

With crowdfunding, suddenly everyone can be a venture capitalist. Just as everyone can have a Bible, everyone who has internet access now can fund or seek funding from everyone. Crowdfunding and the use of funding platforms will expand the distribution of new ideas and investment opportunities to support those companies. The gatekeepers of capital like the Banks and Venture Capitalists no longer have the keys to what company gets funding. It’s the great democratization.

Crowdfunding Distribution and Accessibility

Already, there are numerous reward crowdfunding platforms where companies can safely ask for or donate money such as, Kickstarter, Indiegogo, and RocketHub. Even YouTube is facilitating donation crowdfunding capabilities. A Crowdfundingplanning.com YouTube video informs us that $2.8 billion was raised by reward crowdfunding in 2012 and they expect to see $16.6 billion raised in 2014. They compare crowdfunding’s growth from 2009 to 2014 to the growth of the internet and see the same phenomenal, growth rate. Reward Crowdfunding is not investing since there is own financial return incentive in the transaction.   Today accredited investors can actually invest in Reg D Private Placements offered by FINRA Member Broker Dealers and receive a financial return. Certain Broker Dealers have developed funding platforms that offer Reg D 506(c) Private Placements to verified accredited investors.

Just as different countries have their own stock trading markets Crowdfunding is not just taking place in the U.S., but around the world. A 2013 World Bank report, featured in Forbes, predicts that crowdfunding in China, where there are 560 million web users, could reach $50 billion by 2025.

“Demohour, is China’s first—and now largest—platform only launched in 2011, but it’s already funded over 400 projects.”

Emerging economies like Brazil have Ideame. It is another platform that serves Brazil, Argentina, Mexico, Chile, Colombia, and Uruguay. Forbes wrote the platform “…is off to a slower start, but still has raised US$150,000 across 86 of their most successful campaigns.”

Comparing Crowdfunding Characteristics to Today’s Investing in the Available Markets.

In some ways raising capital today is a revolution and in other ways the same. Comparing the traditional stock market model to private placements and equity crowdfunding, we find in both cases that:

  • Companies need to show financials; they need to be transparent.
  • The number of investors/shareholders could number in the hundreds, thousands or millions
  • Investors in the stock market do not need to be a certain type of investor. They can be anyone over 18 and a dream. They don’t need to be accredited Investors in equity crowdfunding. It is for the crowd.

Differences:

  • In the stock market investors can purchase as many shares they want subject to SEC rules of disclosure
  • With Equity CrowdFunding, investors can participate but only up until their limit which is an amount calculated from their net income or wealth.
  • Companies raising capital via the exchanges must meet size and number of shareholders requirements to qualify to be listed, therefore they tend to be more established
  • With Equity Crowdfunding, companies are in the newer stages of their business life. Investors may feel they are getting in on the ground floor.
  • Commentary about exchange traded companies generates tons of information. Everything from published analytics, charts of trading, internet profiles, SEC filings, insider selling, etc. Investors really do their homework before investing.
  • With Equity CrowdFunding, all information to analyze companies may not be totally available.
  • Here’s the big difference: LIQUIDITY. The stock market is a secondary market. A place where you can readily buy or sell shares and thus you have instant liquidity. If you sell, you can get your money out immediately, after the trade settles.
  • With Equity crowdfunding, there is no liquidity and at this time, there is no secondary market. You go along for the ride.

TRUST, INFRINGEMENT, TRANSPARENCY

That means that there are some obstacles and risks to equity crowdfunding that a potential investor must understand. One of the biggest is TRUST. Is the project legitimate or a scam? China has weak intellectual property laws. How can a project owner protect against INFRINGEMENT?

SeedAsia co-founder Tom Russell noted that the TRANSPARENCY that’s become the hallmark of successful Western crowdfunding projects often presents challenges for many Chinese entrepreneurs. “There is no easy way for investors to find and screen interesting companies.”

Another obstacle, for example, is Brazil’s “custo Brasil” or the Brazil Cost, the hurdles by bureaucrats restricting international business. In the U.S the projects come under the scrutiny of the SEC restricting equity ownership to people who are able financially to take risks; accredited investors. The Wall Street Journal wrote, “A hallmark of the 2012 (JOBS Act) law, the equity crowdfunding provision isn’t expected to become effective until later this year or early next year because the SEC is still hashing out final rules allowing companies to sell equity stakes in businesses to everyday investors through social media and the Internet.”

One change in the JOBS Act would unleash the power of the individual “The Crowd”; that of allowing small investors to secure a financial return in a company. The JOBS Act now allows you to advertise your private offering, but only accredited investors can participate. Until equity crowdfunding is legal, others, with less financial resources, can only participate in reward crowdfunding contributing in exchange for rewards, such as coffee mugs and T-shirts.

What if the governments of the world just got out of the way of entrepreneurs? Wouldn’t we see a flowering of new business that might give every individuals a rush to leave behind their stable job to pursue riskier endeavors but contain self-fulfillment?

Contributed by Mike Landfair


My Future Career Tip!

Yesterday, I picked up a Prestige Limousine client in Lake Oswego and took him to PDX for a flight home. As we crossed the Willamette on the Marquam Bridge, we took in the progress of the new light rail bridge being built. He told me that everything, like a bridge, is now built on a computer in the cloud and all sorts of engineering decisions are made there. An engineer can subject the bridge to various loads, make design changes, subject the design to earthquake stresses all on the computer. Because the design is in the cloud, what used to take two to three days for each iteration, even with a powerful computer, now can be viewed instantly or can take as much as a 30-minutes. The cloud substantially decreases the design time, cuts production or manufacturing time, cuts costs and increases safety.

I shared with him the bus charter of children that took us to the new Sellwood Bridge. The children saw from water level the result of shifting a working bridge 30 to 60 feet downstream, so a new bridge could be built in its place. They saw how new piles coffer dams were built and met the engineers working on the project. I doubt if it impressed the children, but I was astounded that most of the civil engineers were women fresh out of college in the last two years. When I grew up, engineers were men.


Big pipe to be used for the new bridge concrete.


Looking up at the old, shifted Sellwood.


My charter bus under the new bridge supports.

Here’s my future career tip: My passenger says his company is looking for female engineers to hire. I failed to ask him why. Maybe women bring a unique perspective to a project; maybe they demand less in salary; maybe it’s good for morale; maybe the answer is none of the above. Whatever, his company wants to hire female mechanical and electrical engineers. All they can get. This is still an area dominated by men, he told me. So if you like to design or build things and you’re a woman consider becoming in demand mechanical and electrical engineers.

Prescriptions Online!

My prescription bottle was empty. Before the internet, I needed to grab the empty and head for my pharmacy, rain, sun or snow, and use gas while finding a parking spot. Depending on the time of day and whether there was a flu bug going around, I waited in line sharing air with the sick, while fending off bratty kids. Often the pharmacist would say, “This will take a half hour. Do you have some shopping to do?”

I believe the online pharmacy is wonderful invention!

Now, when my pills are almost gone, I log on to my HMO’s pharmacy, maybe in my underwear, and order my pills. No one sees my bed hair. I waste no high-priced gas. My parking spot is in front of my computer, where I receive confirmation that the prescription is now in the mail. Within a week, the postman brings my prescription to my mailbox and I spied no bratty kids.

I have looked at the leading drug stores here in the states, a Canadian drug store that caters to Americans and that delivers to the UK and Europe. All are online. Our friends at UK Medix specialize in drugs for weight loss, hair loss, impotence, female sexual health, quitting smoking and drugs to lower cholesterol. All drugs are supplied by qualified pharmacies. Within the UK, your order is delivered the next day.

When you use UK Medix, your personal information is guarded, your prescription is of the highest quality and genuine. You get free delivery in UK that you can track online, and their prices are competitive. UK Medix in the UK.


First Precision-Guided Firearm


Wow! Another Demand For Gold

“Scientists from the University of Saint Andrews in Scotland recently made a breakthrough in the production of EV lithium-ion batteries by adding gold to the mix. The team previously discovered that an air-breathing lithium-ion battery could potentially store up to 10x times the energy that standard lithium-ion batteries do, but they hadn’t figured out what materials would make the right combination. They now believe that gold could be the key, as it can stand up to the rigors of repeated charging and discharging.”

Read more: Gold-Infused Lithium-Ion Batteries Could Increase EV Battery Range | Inhabitat – Sustainable Design Innovation, Eco Architecture, Green Building


Copyright © 2007 Mover Mike. Design by Anthony Baggett.